{"id":1202,"date":"2016-02-18T12:56:12","date_gmt":"2016-02-18T12:56:12","guid":{"rendered":"http:\/\/v2.openx.local\/news\/openx-meta-creates-server-to-server-alternative-to-header-bidding-wrappers\/"},"modified":"2022-03-13T19:47:23","modified_gmt":"2022-03-13T19:47:23","slug":"openx-meta-creates-server-to-server-alternative-to-header-bidding-wrappers","status":"publish","type":"news","link":"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/openx-meta-creates-server-to-server-alternative-to-header-bidding-wrappers\/","title":{"rendered":"OpenX Meta Creates Server-to-Server Alternative To Header Bidding Wrappers"},"content":{"rendered":"\n<p>To help publishers manage multiple header bidding partners, OpenX created a server-to-server wrapper dubbed OpenX Meta.&nbsp;&nbsp;The advantage of OpenX Meta is that it moves all the action \u2013 long, slow bid requests \u2013 off a publisher\u2019s page and onto its server. From there, it can quickly ping all the other partners. As a result, OpenX projects that publishers that implement its solution would see a faster ad call process.<\/p>\n\n\n\n<p><a href=\"http:\/\/adexchanger.com\/platforms\/openx-meta-creates-server-to-server-alternative-to-header-bidding-wrappers\/\" target=\"_blank\" rel=\"noreferrer noopener\">&gt;Read the Full Article<\/a><\/p>\n","protected":false},"author":2,"featured_media":1709,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[25,24],"class_list":["post-1202","news","type-news","status-publish","has-post-thumbnail","hentry","tag-header-bidding","tag-publishers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>OpenX Meta Creates Server-to-Server Alternative To Header Bidding Wrappers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/openx-meta-creates-server-to-server-alternative-to-header-bidding-wrappers\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OpenX Meta Creates Server-to-Server Alternative To Header Bidding Wrappers\" \/>\n<meta property=\"og:description\" content=\"To help publishers manage multiple header bidding partners, OpenX created a server-to-server wrapper dubbed OpenX Meta.&nbsp;&nbsp;The advantage of OpenX Meta is that it moves all the action \u2013 long, slow bid requests \u2013 off a publisher\u2019s page and onto its server. 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