{"id":1219,"date":"2015-11-24T08:52:56","date_gmt":"2015-11-24T08:52:56","guid":{"rendered":"http:\/\/v2.openx.local\/news\/tech-trend-to-watch-this-holiday-season-mobile-advertising\/"},"modified":"2022-03-13T19:55:09","modified_gmt":"2022-03-13T19:55:09","slug":"tech-trend-to-watch-this-holiday-season-mobile-advertising","status":"publish","type":"news","link":"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/tech-trend-to-watch-this-holiday-season-mobile-advertising\/","title":{"rendered":"Tech Trend To Watch This Holiday Season: Mobile Advertising"},"content":{"rendered":"\n<p>Mobile usage among consumers is expected to continue to grow at this breakneck pace. Smartphone users worldwide will surpass the 2 billion mark over the next year, per eMarketer.<\/p>\n\n\n\n<p>Further, consumers are growing more comfortable purchasing via the mobile channel, while Facebook IQ found that the frequency of mobile purchases increased 35% between January through May of this year.<\/p>\n\n\n\n<p>&gt;<a href=\"http:\/\/www.mediapost.com\/publications\/article\/262950\/tech-trend-to-watch-this-holiday-season-mobile-ad.html?edition=88106\" target=\"_blank\" rel=\"noreferrer noopener\">Read the Full Article&nbsp;<\/a><\/p>\n","protected":false},"author":2,"featured_media":1627,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[23,24],"class_list":["post-1219","news","type-news","status-publish","has-post-thumbnail","hentry","tag-mobile","tag-publishers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tech Trend To Watch This Holiday Season: Mobile Advertising<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/tech-trend-to-watch-this-holiday-season-mobile-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tech Trend To Watch This Holiday Season: Mobile Advertising\" \/>\n<meta property=\"og:description\" content=\"Mobile usage among consumers is expected to continue to grow at this breakneck pace. Smartphone users worldwide will surpass the 2 billion mark over the next year, per eMarketer. 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