{"id":1221,"date":"2015-11-16T10:52:14","date_gmt":"2015-11-16T10:52:14","guid":{"rendered":"http:\/\/v2.openx.local\/news\/not-up-for-debate-why-programmatic-advertising-will-dominate-the-race-for-digital-ad-spend-in-the-2016-elections\/"},"modified":"2022-03-13T19:55:38","modified_gmt":"2022-03-13T19:55:38","slug":"not-up-for-debate-why-programmatic-advertising-will-dominate-the-race-for-digital-ad-spend-in-the-2016-elections","status":"publish","type":"news","link":"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/not-up-for-debate-why-programmatic-advertising-will-dominate-the-race-for-digital-ad-spend-in-the-2016-elections\/","title":{"rendered":"Not up for debate: Why Programmatic Advertising Will Dominate the Race for Digital Ad Spend in the 2016 Elections"},"content":{"rendered":"\n<p>With more than 20 declared candidates for President in the upcoming election cycle, the race is on. And while we may have to wait until November 8, 2016 to find out who will be our next Commander-in-Chief, it\u2019s already clear that one of the real standouts of the 2016 election will be programmatic advertising.<\/p>\n\n\n\n<p>&gt;<a href=\"http:\/\/www.huffingtonpost.com\/advertising-week\/not-up-for-debate-why-pro_b_8512202.html\" target=\"_blank\" rel=\"noreferrer noopener\">Read Full Article Here<\/a><\/p>\n","protected":false},"author":2,"featured_media":1613,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[18,24],"class_list":["post-1221","news","type-news","status-publish","has-post-thumbnail","hentry","tag-demand-partners","tag-publishers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Not up for debate: Why Programmatic Advertising Will Dominate the Race for Digital Ad Spend in the 2016 Elections<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/not-up-for-debate-why-programmatic-advertising-will-dominate-the-race-for-digital-ad-spend-in-the-2016-elections\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Not up for debate: Why Programmatic Advertising Will Dominate the Race for Digital Ad Spend in the 2016 Elections\" \/>\n<meta property=\"og:description\" content=\"With more than 20 declared candidates for President in the upcoming election cycle, the race is on. And while we may have to wait until November 8, 2016 to find out who will be our next Commander-in-Chief, it\u2019s already clear that one of the real standouts of the 2016 election will be programmatic advertising. &gt;Read [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/not-up-for-debate-why-programmatic-advertising-will-dominate-the-race-for-digital-ad-spend-in-the-2016-elections\/\" \/>\n<meta property=\"og:site_name\" content=\"OpenX\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OpenX\/\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-13T19:55:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/corp-www.prod.gcp.openx.org\/wp-content\/uploads\/2022\/03\/logo-the-huffington-post.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" 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