{"id":3974,"date":"2025-02-11T17:26:08","date_gmt":"2025-02-11T22:26:08","guid":{"rendered":"https:\/\/corp-www.prod.gcp.openx.org\/?post_type=news&p=3974"},"modified":"2025-02-12T18:11:44","modified_gmt":"2025-02-12T23:11:44","slug":"life-in-digital-decoding-privacy-spo-ai-with-matt-sattel","status":"publish","type":"news","link":"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/life-in-digital-decoding-privacy-spo-ai-with-matt-sattel\/","title":{"rendered":"Decoding Privacy, SPO & AI with OpenX’s Matt Sattel"},"content":{"rendered":"\n

In this episode of Life in Digital, host Dan Bolter sits down with Matt Sattel, Chief Revenue Officer at OpenX, to discuss his transition from the buy-side to the supply side and the evolution of digital advertising. He shares his views on Supply Path Optimization (SPO) as well as OpenX\u2019s approach to privacy and compliance, how they\u2019re handling curation, and what’s coming next in the industry. Plus, he offers his predictions for the future of AI in digital advertising.<\/p>\n\n\n\n

Listen to the episode here<\/a><\/p>\n\n\n\n

<\/p>\n","protected":false},"author":18,"featured_media":3975,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[],"class_list":["post-3974","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nDecoding Privacy, SPO & AI with OpenX's Matt Sattel | OpenX<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/life-in-digital-decoding-privacy-spo-ai-with-matt-sattel\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Decoding Privacy, SPO & AI with OpenX's Matt Sattel\" \/>\n<meta property=\"og:description\" content=\"In this episode of Life in Digital, host Dan Bolter sits down with Matt Sattel, Chief Revenue Officer at OpenX, to discuss his transition from the buy-side to the supply side and the evolution of digital advertising. 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