{"id":4392,"date":"2025-10-13T10:48:36","date_gmt":"2025-10-13T14:48:36","guid":{"rendered":"https:\/\/corp-www.prod.gcp.openx.org\/?post_type=news&p=4392"},"modified":"2025-10-13T10:48:38","modified_gmt":"2025-10-13T14:48:38","slug":"ai-isnt-the-threat-its-the-mirror-reflections-from-adweek-new-york","status":"publish","type":"news","link":"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/ai-isnt-the-threat-its-the-mirror-reflections-from-adweek-new-york\/","title":{"rendered":"\u2018AI isn\u2019t the threat. It\u2019s the mirror\u2019: Reflections from Adweek New York"},"content":{"rendered":"\n

\u201cIf Advertising Week New York proved anything, it\u2019s that everyone\u2019s talking about change \u2013 but not everyone\u2019s built for it. Marketers are under pressure to prove value in real time. Agencies are being pushed to justify every dollar. And the role of the CMO is evolving fast \u2013 reshaping how brands, partners, and platforms all operate. AI isn\u2019t the threat. It\u2019s the mirror. It\u2019s showing us who\u2019s adaptable, who\u2019s accountable, and who\u2019s still clinging to the old playbook.” \u2014 Matt Sattel, Chief Revenue Officer at OpenX<\/p>\n\n\n\n

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<\/p>\n","protected":false},"author":18,"featured_media":3165,"template":"","meta":{"_acf_changed":false},"categories":[],"tags":[],"class_list":["post-4392","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\n\u2018AI isn\u2019t the threat. It\u2019s the mirror\u2019: Reflections from Adweek New York | OpenX<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/corp-www.prod.gcp.openx.org\/en-gb\/news\/ai-isnt-the-threat-its-the-mirror-reflections-from-adweek-new-york\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2018AI isn\u2019t the threat. 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